Event description

With more than 40 years of SF design practice between the two of them, Bill Hill, Director of Service Design at Capital One and Brandon Schauer, Head of Emerging Design Practices at Capital One, come together to chat about the city and its design culture. The pair will be discussing their own histories before laying out some grand ideas for future design trajectories.

Jesse James Garrett, Co-Founder and Chief Creative Officer, Adaptive Path

Jesse is one of the world’s most widely recognized technology product designers.

Jesse supports the company’s designers and strategists with creative guidance and helps them advance the company’s thought leadership position.

Every day, product designers around the world depend on Jesse’s tools and concepts, which have been published in more than a dozen languages. His book, The Elements of User Experience, has been called “brilliant” and “essential” and is considered one of the seminal works on user-centered design. Jesse is a frequent keynote speaker, addressing audiences around the world on product design, user experience and innovation. His writings on these topics have appeared in numerous publications.

In 2005, Jesse gained worldwide attention for coining the term “Ajax” and defining the concepts behind this emerging trend in web technology. Since then, Ajax has become one of the driving forces in web product design, and Jesse’s leadership role in this trend has been featured in publications such as The New York Times, The Wall Street Journal and BusinessWeek.

Bill Hill, Director of Service Design

With a commitment to Changing Banking for Good, our team works with product and service teams throughout Capital One to create engaging, effective customer experiences.

Bill was employee number 12 at IDEO, integrating graphic design into what was initially an engineering driven product firm. IDEO was his equivalent of graduate school, offering him the chance to work with colleagues and clients who didn’t know the word “this is impossible.” Designing the molded icons on the back of the Macintosh, he had another amazing gift at an early stage of my career: presenting to Steve Jobs and living to tell about it…

Bill also co-founded the San Francisco office of MetaDesign in 1992 with a mission to create value for clients through the integration of design and business. We grew an international firm of over 60-people to solve branding, information design, and service service problems for clients like: Adobe, Apple, Audi, Bank of America, Ernst & Young, Four Seasons, Hewlett-Packard, Sony, Wells Fargo, and UBS.

As Director of Creative Services at Silicon Valley Bank from 2010-12, he led an internal team of 8 designers and project managers that created and delivered marketing experiences for one of the most innovative banking institutions in the world. He designed and developed mobile sales tools for the Private Bank directed at the families of Silicon Valley’s top entrepreneurs and venture capitalists.

He has always augmented the practice of design with teaching and speaking engagements at Harvard University’s Graduate School of Design, the Institute of Design at Illinois Institute of Technology, the American University of Beirut, and Design Management Institute. Member of the Board of Advisors of the Institute of Design at Illinois Institute of Technology and Director of REBRAND Consulting.

Don't forget tickets for SFDW Opening Night.